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This is our place to connect, to share our love for merino wool, and to celebrate the joys of childhood.

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Cruising on her bike in a Follow Rivers merino tee, our little girl is ready to chase butterflies.

chasing butterflies

John Box May 11, 2016

It was one of those days that you get in Colorado: Rocky Mountain sunshine turning the snow from frozen flakes to slush to evaporated nothingness in a matter of hours.  A few days before, we were bundled up in parkas, but today it was shorts and t-shirts weather.

So we headed out to the park and watched as our kids biked around in a long circular loop.  Suddenly, our little girl skidded to a stop on her bike and started running across the park, saying, “Look!  A butterfly!!!”

She had little chance of catching that butterfly, but we let her run after it anyways, and we smiled at her when she returned to breathlessly tell us about what she saw.  

Kids get to chase things.  And as parents, we’re happy when they do — even if they’re probably not going to catch all those butterflies.  You know why?  Because sometimes they will catch a butterfly.  And, even if they don’t, the chase makes them happy.

As we grow up, we chase a little less.  Too often, we only run after the things we know we’ll catch.  We stop taking those leaps of faith, and slowly we forget how good it feels to chase after something worthwhile.

That’s why we've started our new campaign — #windmillsworthchasing — to remind ourselves that there is so much out there worth chasing.  We may not catch everything we desire in life, but that’s okay.  We’re better for the chase.

Here’s to you and yours.  Here’s to the things you chase.

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This is our place to connect. To share our love for merino wool. To explore the adventures of childhood. To celebrate the joys of parenthood.

This is our place to thank you. You have invited us into your home. We are forever grateful.

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Chasing Windmills

Merino Wool Base Layers and Clothing for Kids

Chasing Windmills | , Denver, Colorado

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